Not many make it home in time for Iftar. Busy schedules, not always being able to take advantage of reduced work hours during Ramadan, and traffic congestion because everyone’s trying to get home at the same time – these are just a few reasons many observing the Ramadan fast can’t get to the Iftar table in time.
Addressing this challenge takes a small step. Hilton Bahrain‘s “Iftar On the Way” initiative saw the team distributing Iftar boxes to workers in construction sites and commuters in Juffair. The campaign, in line with Hilton’s Travel with Purpose strategy, aims to create a positive impact on the local community during the month of Ramadan.
The event took place at various construction sites and busy traffic locations in Juffair. Hilton Bahrain’s dedicated team, along with volunteers, worked tirelessly to prepare and distribute specially curated iftar boxes filled with traditional delicacies and refreshments. The initiative served as a gesture of appreciation and solidarity with the hardworking individuals contributing to the development of the region.
“We are thrilled to organize our second ‘Iftar On the Way’ event, continuing our tradition of giving back to the community. It felt amazing seeing the happy faces of the people when they received our Iftar boxes. Rest assured that this is a tradition that we will continue. This initiative allows us to connect with the people of Juffair and spread joy during the Holy Month of Ramadan. We are grateful for the opportunity to make a positive impact and support Hilton’s Travel with Purpose strategy,”
Tamer Farouk, General Manager, Hilton Bahrain
The activity received an overwhelming response from the community, with participants expressing their appreciation for the brand’s efforts to engage and uplift the community during the month of Ramadan.