Not many make it home in time for Iftar. Busy schedules, not always being able to take advantage of reduced work hours during Ramadan, and traffic congestion because everyone’s trying to get home at the same time – these are just a few reasons many observing the Ramadan fast can’t get to the Iftar table in time.
Addressing this challenge takes a small step. Hilton Bahrain‘s “Iftar On the Way” initiative saw the team distributing Iftar boxes to workers in construction sites and commuters in Juffair. The campaign, in line with Hilton’s Travel with Purpose strategy, aims to create a positive impact on the local community during the month of Ramadan.
The event took place at various construction sites and busy traffic locations in Juffair. Hilton Bahrain’s dedicated team, along with volunteers, worked tirelessly to prepare and distribute specially curated iftar boxes filled with traditional delicacies and refreshments. The initiative served as a gesture of appreciation and solidarity with the hardworking individuals contributing to the development of the region.
The activity received an overwhelming response from the community, with participants expressing their appreciation for the brand’s efforts to engage and uplift the community during the month of Ramadan.