Fashion Commission is hosting the Global Fashion Exchange (GFX), the international platform renowned for promoting sustainability within the fashion industry as part of the United Nations SDG Campaign which will be bringing its acclaimed clothing swap event in Riyadh for the first time ever as one of Fashion Futures Activations. The GFX Fashion Swap will take place at Personage concept store in Riyadh on the 11th and 12th of December, and will facilitate the exchange of gently used, pre-loved fashion items within in a dynamic in-store recycling experience that will be open to members of the media, industry and public alike.
The swap is built upon a simple yet effective concept; no money changes hands and everyone is invited. The GFX Fashion Swap empowers people to take positive action and support the conservation of the environment whilst actively participating in recycling and upcycling of fashion items. The swap will also feature 45-minute one-on-one workshops with industry leaders, several personalization-focused creator stations and educational installations to create a well-rounded, dynamic store experience that explores elements of everyday sustainability.
Participants will be able to donate fashion items at Personage Riyadh for inclusion within the swap during the event’s pre-collection days from 5th to 10th December. Items dropped off during the pre-collection period will be considered a donation.
The fashion swap, which takes place on 11th and 12th of December, will require participants to pre-purchase tickets and book their time slot via TicketMix. Those wishing to partake in the swap must bring at least one fashion item, in clean and good condition to their fashion swap appointment for contribution to the common pool of items. Every item submitted will be screened for quality assurance, with a token being given in its place to the owner. These tokens will serve as the currency for the event, as the swap is 1-to-1, and will be eligible for use upon ‘check-out’. During the two-hour time slot, attendees will have the opportunity to explore the event’s installations, creator stations and workshops which will address the pressing themes and topics around sustainability in the fashion industry.
