Careem has officially announced surpassing one million captains on their platform. Careem, the region’s leading ride-hailing app and only tech unicorn with presence in more than 100 cities across 14 countries is now one of the biggest tech job creators in the region.
The company set a target to have one million Captains and Captainahs on its platform by 2018 and earlier this month they announced they achieved this target one quarter early. Careem is said to be creating between 60,000 and 70,000 jobs per month across its regional footprint. Captains and Captainahs (which is a title Careem has given to all their drivers, as a form of respect) are the bloodline of the organization and have a range of programs across the network to help boost their morale and growth.
“We are humbled about achieving our target of creating one million jobs in the region,” Mudassir Sheikha, CEO & Cofounder of Careem said. “We started Careem with a mission to simplify and improve the lives of people. Whilst we wanted to solve local problems with reliable transportation and help people get from A to B, we also wanted to address the high rate of unemployment. We truly believe that our region has untapped potential and resources, and our expansion to 100+ cities in under six years is testament to that. So four years ago, we set ourselves a target of creating one million jobs and here we are.”
Careem’s strategy when hiring Captains is to invest in their long term wellbeing. This means training them on their day to day services as well as beyond the car. To ensure this is successful, the company has created a special Captain Experience team dedicated to understanding the needs of Captains across the network.
Careem has also introduced a new “Taskforce program” with the help of some of their top ranked and longest serving Captains in a bid to increase the quality of rides regionally. Selected Captains in the force will be tasked with carrying out routine and random checks on their fellow Captains and providing them with feedback and mentoring on how they can improve.
As part of its commitment to safety and security, Careem also provides its Captains with health insurance schemes and inride insurance.
Captain Faisal Saleh from Hail in Saudi Arabia was the one millionth person to sign up to Careem.